why would an attorney look at my linkedin profile

In general, lawyers and law firms should be using LinkedIn to produce content that starts conversations by educating their target audience. This will boost engagement, establish the value of their law firm’s brand, and attract new clients.

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Should lawyers have a LinkedIn profile?

LinkedIn Profile & Resume Sample: Attorney, Lawyer, Legal Counsel. Surveys show that 90% of attorneys have a LinkedIn account, but few are leveraging its potential. Legal professionals use LinkedIn more than any other social media to read industry news, grow their expertise, and research opposing counsel. Often a LinkedIn profile appears at the top of Google when …

Are lawyers missing opportunities on LinkedIn?

Oct 04, 2021 · Lawyers are responsible for meeting advertising requirements in their jurisdiction, so you cannot allow other LinkedIn users to label you as a specialist, no matter how tempting it may be. Keep an eye on the language of your profile recommendations, as well as skills and endorsements. 7.

How can I increase my LinkedIn profile visibility as a lawyer?

May 29, 2020 · Due to its professional and serious tone, lawyers naturally feel comfortable participating on LinkedIn. According to a 2016 ABA Legal Technology Survey Report, over 93% of lawyers now use the platform. But simply having a basic profile on the platform isn’t enough to leverage it for your benefit.

Is LinkedIn the best social media platform for B2B lawyers?

Dec 17, 2018 · He says: “Throughout your career as a lawyer, you’ll be judged professionally on two main things: your interpersonal skills and your writing.” 5. Mergers and Acquisitions 2018 is on pace to be a record-breaking year for corporate consolidation, with global M&A deals worth a total of $3.3 trillion. On LinkedIn, 32 percent list M&A as a ...

Why are law firms looking at my LinkedIn?

Law firms are targeting a specific audience or segment to promote their expertise and create brand awareness and interest within that group. The second major group is demand generation. They are looking for quality leads for potential clients.”Dec 14, 2020

Why is LinkedIn important for lawyers?

According to the American Bar Association's Legal Technology Survey, nearly 76% of law firms use LinkedIn. Colleagues and potential clients are turning to LinkedIn as a source of information on lawyers and firms, making LinkedIn a crucial place to curate the most flattering professional profile possible.Oct 4, 2021

How do lawyers use LinkedIn?

LinkedIn for Lawyers: 10 Steps to The Perfect ProfileKnow your audience. ... Add a background photo to make your profile stand out. ... Add a professional headshot photo. ... Make your headline more than just a job title. ... Tell people how to reach you. ... Use the summary portion as an elevator pitch. ... Highlight your expertise.More items...•Oct 18, 2021

What does it mean when someone views your profile on LinkedIn?

The Who Viewed Your Profile feature displays your profile visitors in the last 90 days, and can provide additional trends and insights about viewers. To access the Who Viewed My Profile page from your desktop: Click Who viewed your profile, beneath your profile photo on the left side of your LinkedIn homepage.

Do law firms look at LinkedIn?

Many law firms have a presence on LinkedIn, and might review the LinkedIn profiles of job candidates. Having a polished and professional profile will make you stand out when applying for a training contract.Jun 8, 2021

Do law firms use LinkedIn?

One standout social network for law firm marketing is LinkedIn. It boasts over 670 million professionals on its platform, including decision-makers and influencers needed to grow your practice. It's not only an impressive networking tool but a goldmine for lawyers who work in B2B practice areas.Dec 14, 2021

What should lawyers post on LinkedIn?

When optimizing your LinkedIn profile to make you stand out as a lawyer, make sure to:Write a descriptive and compelling professional headline.Write a “human” summary section where you describe your services, values, skills, etc.Upload a professional and recent headshot (or logo if the profile is for your law firm).More items...•Dec 17, 2021

How do I create a LinkedIn lawyer?

Creating a standout LinkedIn profile as a lawyerYour photo and cover image. The photo of you should be clear and professional and a good likeness. ... Your name and title. ... About. ... Experience. ... Education. ... Skills and endorsements. ... Recommendations. ... Accomplishments.More items...•Oct 20, 2020

What is a great headline for LinkedIn?

A LinkedIn headline should describe what you, why they should connect with you, and how you can help them help you. By utilizing specific keywords in your headline, it will make you more attractive to LinkedIn prospects. This is why you should always customize your LinkedIN headline.Mar 24, 2022

Does LinkedIn tell you who views your profile?

Yes, in most cases, LinkedIn will notify the user when you view their profile. In fact, the user can even tell how you found their profile on LinkedIn. If you don't want people to know you are visiting their profile, you must use the private mode.

Who looked me up on LinkedIn?

Log into LinkedIn. On your home page, click Who's viewed your profile, beneath your profile photo on the left rail. 2. Click the Me icon with your photo at the top of your LinkedIn homepage > Click View profile > Choose Who Viewed Your Profile on Your Dashboard.

Can you tell if someone has viewed your LinkedIn profile?

Open LinkedIn on your browser and log in to your account. Click on “Me” under your profile picture in the upper-right corner of your screen. Select the “View Profile” button on the drop-down menu. Go to the “Who Viewed Your Profile” option under your profile picture on the left side.Aug 19, 2021

What is LinkedIn profile?

Often a LinkedIn profile appears at the top of Google when someone searches for your name or a law-related skill. Executive search firms and job recruiters use LinkedIn to find legal professionals for roles including in-house general counsel, staff attorney, governance/compliance lawyer, business ethics, corporate secretary, risk management, ...

Do attorneys use LinkedIn?

Surveys show that 90% of attorneys have a LinkedIn account, but few are leveraging its potential. Legal professionals use LinkedIn more than any other social media to read industry news, grow their expertise, and research opposing counsel.

What is LinkedIn for lawyers?

LinkedIn for lawyers is one of the most powerful social networking tools available, thanks to its unique concentration of professionals prepared for networking. According to the American Bar Association’s Legal Technology Survey, nearly 76% of law firms use LinkedIn. Colleagues and potential clients are turning to LinkedIn as a source ...

Why is LinkedIn useful?

Creating useful content can help you attract the attention of your target audience, or find you professional opportunities like speaking engagements. Lastly, consider the SEO benefit to your law firm or partner website.

What is the best feature of LinkedIn?

A great feature of LinkedIn which provides unique value is the recommendations feature . LinkedIn offers your connections the chance to write a recommendation for you that you can then approve to put publicly on your profile. However, you need to monitor their language when they do this.

Should attorneys use LinkedIn?

A good marketing strategy always keeps it’s branding and messaging focused, and the way attorneys use their LinkedIn profiles should not be any different. If you’ve changed practice areas, or if you had a varied professional history before you focused on law, be sure to curate your profile accordingly.

What is LinkedIn group?

LinkedIn groups can be great networking opportunities for lawyers in your practice area and beyond. They can also provide sources for peer knowledge content, and can keep you up to date on legal trends. Since groups are specialized communities, try to give as much as you take; you’ll get more from interacting with your fellow group members, no matter what the topic of discussion.

Can a lawyer be a specialist?

In many jurisdictions lawyers are not permitted to label themselves as a specialist. Certain states have very specific protocols for becoming a specialist within an area of law, and the advertising rules surrounding specialization extend to every social network site.

What is the purpose of LinkedIn?

To be clear, the main purpose of all of your LinkedIn activity should be to drive engagement to your profile page. Your page should be well optimized with the purpose of convincing your target audience to complete an action, whether that is contacting you with their email address, recommending you to someone else, or simply engaging with your content.

Why is LinkedIn important for law firms?

Talent Acquisition and Management. LinkedIn is a particularly vital platform for growing law firms because it is an effective tool for attracting top talent.

How many users does LinkedIn have?

LinkedIn currently has nearly 690 million users worldwide, so it’s a target-rich environment for lawyers and law firms. The good news is that it takes less time to stay engaged on LinkedIn than other social networks like Twitter or Facebook. Getting started on LinkedIn doesn’t have to be complicated.

What is the most popular social media platform for lawyers?

Of all social media platforms, LinkedIn, which is considered the “professional” social network, is far and away the most popular with attorneys. Due to its professional and serious tone, lawyers naturally feel comfortable participating on LinkedIn. According to a 2016 ABA Legal Technology Survey Report, over 93% of lawyers now use the platform.

How many people join LinkedIn every second?

Networking. LinkedIn was built for networking. It is estimated that two professionals join the platform every second. While your firm will get new clients from a variety of sources, some of your new clients will be from referrals based on professional relationships you have developed.

Does LinkedIn show up on Google?

If you have a LinkedIn company page, it could show up on the first page of Google when someone searches for your firm. LinkedIn also provides another way to drive your content and encourage “sharing,” which can get you valuable backlinks to your website. Client Acquisition and Engagement.

Is LinkedIn good for lawyers?

For many lawyers and law firms, LinkedIn is an untapped opportunity resource. Maybe you only created a profile in law school or when you first formed your firm. There is a good chance you are not capitalizing on the features that the platform offers. Here are several ways you can use LinkedIn to help build your practice ...

How many users does LinkedIn have?

With over 722 million users worldwide, LinkedIn’s social network reigns supreme for professional networking. Any lawyer who hopes to attract new clients and be known as a thought leader in their practice area can benefit from having a strong presence on LinkedIn. Success for a lawyer depends on conveying to prospects and clients ...

How many times more likely is a headshot to be found on LinkedIn?

LinkedIn reveals that professionals using a quality headshot photo are 14 times more likely to get found on the platform. If you don’t have one or choose not to use one, you’re likely missing opportunities.

Can lawyers use LinkedIn?

When used properly, lawyers can grow their practice using LinkedIn. But with all of the lawyers trying to get noticed on LinkedIn, it’s important to craft a professional and marketable LinkedIn profile.

Can you customize your LinkedIn URL?

You can customize your LinkedIn url to a shorter and more accurate link. This makes it easier to add to your email signature or business cards, as well as more natural for people to remember.

Who is the president of LawProse?

Skills in legal writing are self-selected by 35% of general counsel. Bryan Garner , president of LawProse, the US-based provider of CLE training in legal writing, editing, and drafting, provides advice on honing these skills.

What percentage of general counsels do legal research?

Tied with M&A, 32 percent of General Counsel list legal research as a core skill. Legal research is the process of finding an answer to a legal question or checking for legal precedents that can be cited in a brief or at trial.

How much is M&A worth in 2018?

2018 is on pace to be a record-breaking year for corporate consolidation, with global M&A deals worth a total of $3.3 trillion. On LinkedIn, 32 percent list M&A as a core skill. Randy Mehrberg former General Counsel at Exelon utilities writes: “The general counsel is essential to a successful transaction. Together, the CEO, CFO, and GC are strategic deal leaders and the brains and heart of the deal. It is important for the GC to work hand-in-glove with the senior leadership team, establish a good working relationship with her counterparts and surround herself with the best possible resources.”

What is corporate governance?

Corporate Governance. At its most basic, corporate governance, cited as a skill by 26 percent of GCs, is the system by which a corporation is directed and controlled. “An organization’s values are reinforced through its structure and systems,” says ACC President and CEO Veta T. Richardson.

What is due diligence in M&A?

Some 21 percent of general counsel list due diligence as a core skill. Legal due diligence is the process of collecting, understanding and assessing all the legal risks associated during an M&A process. During due diligence, the acquirer reviews all the documents pertaining to a target company and sometimes even interviews people associated with it.

What is Lawgeex AI?

The LawGeex AI-powered platform reduces cost and accelerates deal closure by automating the complex legal work of pre-signature reviewing, redlining, and negotiating contracts. Legal teams can offload routine work to refocus their efforts on strategic issues and reduce risk and cost. LawGeex has been recognized by Gartner and HBO as a leading force in bringing powerful innovation and technology to the legal world. Dozens of Fortune 500 and Global 2000 companies—including HP, eBay, and GE Power—trust LawGeex.

Is LinkedIn a good job?

Updated Dec 17, 2018. If you’re looking for a new role, LinkedIn is a good place to find a dream job. At least 500 million people use the network, accessing more than 10 million active job listings. There are more than 113,000 general counsel listed on the professional social network, and 67 percent of in-house counsel check the platform actively.

Is LinkedIn a full time job?

You’re not seeking a traditional full-time job. However, you are hoping to bring in a few extra side projects to refine your skills and boost your monthly income. As a freelancer myself, I can tell you that LinkedIn can be an absolute hotbed for landing extra work.

Is LinkedIn your best friend?

Well, LinkedIn is about to be your new best friend. The people who take a look at your page could very well be the connection you need to an awesome company that’s currently hiring. The people who take a look at your page could very well be the connection you need to an awesome company that’s currently hiring.

Why do lawyers use LinkedIn?

Many law firms and other businesses offer some form of training on LinkedIn, and lawyers are encouraged (if only by business development coaches) to use it to network, read the news, develop relationships with clients, prospects and referral sources, build their reputations, and promote their employer.

What is Twitter for?

Twitter is a news and information goldmine, a place to listen and learn, a means of gathering as-it-happens knowledge you can share (by email, phone, or in person) to demonstrate your smarts and savvy, add value, and help your clients and prospects.

What is section 2 of the law?

Section Two: Ethics and Decorum. Be sure you know your firm’s social media policy and the rules on lawyer advertising in your jurisdiction. In a number of jurisdictions, a lawyer is not permitted by law to claim to be an “expert” or “specialist” without satisfying the legal requirements for doing so.

Is it necessary to have a professional photo?

No one needs to be convinced that a current, professional photograph is absolutely essential. Its absence measurably reduces the number of people who view your profile and sends a range of negative messages, prompting in some people the nagging feeling that you might not actually exist at all.

Is LinkedIn a public platform?

In addition, always keep in mind that attorneys are held to a higher standard of decorum than other citizens. LinkedIn is a public, professional platform, where you will be expected to behave accordingly—and this will certainly extend to the content and tone of your profile page and news feed posts.

Does LinkedIn have hashtags?

Many people sharing content on LinkedIn add the relevant hashtags at the end of their posts, just as they do in their Twitter cross-shares. LinkedIn Help offers a range of other suggestions for customizing your feed so that you receive content relevant to you, your law practice, and your network.

Is LinkedIn more popular than other platforms?

LinkedIn, by contrast, is a very different platform—more “professional” in tone and decidedly interactive when used as intended. It also is vastly more popular among lawyers, over 90% of whom have Link edIn accounts. Many law firms and other businesses offer some form of training on LinkedIn, and lawyers are encouraged ...

Why is LinkedIn important?

Not to mention, an engaged presence on LinkedIn builds your reputation as an authority and a thought leader, allows for engagement through comments, connections and shares, and keeps you apprised of new developments in your industry as well as career moves your colleagues are making.

How to stay engaged on LinkedIn?

If you are already swamped, the thought of taking on yet another task will probably feel impossible. But it doesn’t have to. Staying engaged on LinkedIn can be simple, so long as you have targeted, specific goals: 1 When curating and sharing content, stay in your zone of expertise. Only follow pages and people who are relevant to your industry and practice area to avoid content overload. 2 Check your notifications at least twice a week and designate a set time to respond to them to avoid constant interruptions in your workday. 3 Post content that is valuable to your connections. Avoid topics that are needlessly polarizing or incendiary.

Can you change your LinkedIn profile?

Fortunately, though, your LinkedIn profile is a living, breathing document. You can change it gradually and update it on an ongoing basis. To help you get started, here are four simple, achievable steps to dust off your LinkedIn profile so it shines.

What is the header image on LinkedIn?

The header image across the top of your LinkedIn profile marks your second chance to make a good impression. As such, do not rely on LinkedIn’s default photo of a molecular structure. This will make your profile appear lazy and unfinished.

Who is Tea Hoffmann?

Tea Hoffmann is managing principal at Law Strategy Corp ., a consulting and coaching practice focused on helping lawyers and firms make the changes necessary to become more profitable, strategic and focused. LSC provides law firm training, coaching, retreat presentations and strategic planning. Tea is a former practicing lawyer who has served as a GC for a publicly traded company, a CBDO at an AmLaw 100 firm, and chief strategy officer at an AmLaw 200 firm. She is a Fellow of the College of Law Practice Management. Tea also serves in the Tennessee Army National Guard where she is a major with over 20 years of service. Email Tea at [email protected].

Is LinkedIn a B2B platform?

None theless, it remains the most widely used social platform for B2B businesses. According to the survey, 68% of in-house counsel use LinkedIn regularly for professional purposes, from networking with colleagues to connecting with outside counsel and finding professional and business-related news.

What is the headline statement?

Your headline statement is what appears directly beneath your name and rounds out a connection’s first impression of you. This statement is vital, as it tells your connections 1) what you do, and 2) what makes you different. When you write this statement, do not merely list your position.