how to get clients as a trademark attorney

To find an attorney who can represent you before the USPTO

in trademark matters, you can consult U.S. telephone listings or the internet, or contact the attorney referral service of a U.S. state or local bar association (see the American Bar Association's Consumers' Guide to Legal Help).

Full Answer

Do you have to be a lawyer to practice trademark law?

Mar 22, 2017 · Becoming a trademark attorney. As noted above, U.S.-licensed attorneys need not apply for registration to practice trademark law before the USPTO. If you are a law student interested in becoming a trademark attorney, you may want to consider participating in the USPTO’s Law School Clinic Certification Program. Only law students enrolled in the clinic …

What happens if you take legal advice before filing a trademark?

How to Get New Clients as a Lawyer. 28% of Lawyers get new clients from directories. 31% of new clients you can get by referral from other attornies. 40% of clients find a lawyer on Google. 62% of clients came from friends. So, digital marketing for lawyers may bring you more than 50% of all possible customers.

Can a non lawyer represent a trademark before the USPTO?

Jun 28, 2021 · To find an attorney who can represent you before the USPTO in trademark matters, you can consult U.S. telephone listings or the internet, or contact the attorney referral service of a U.S. state or local bar association (see the American Bar …

How can a lawyer get clients?

One of the best solutions for how a lawyer can get clients is to stay connected with people you worked with early in your career. This includes your peers in college, law school, and your employers. Make sure you treat everyone you come into contact with as if he could be a future client. See You Need to Be Connected With Others at Work. C.

How do you attract clients advocates?

9 Lawyer Marketing Strategies To Attract More ClientsSend Thank You Notes.Create Quality Content.Invest In Local Seo.Look To Legal Directories.Build Authority And Credibility.Target Your Niche.Add Some Personality.Make A Case For Your Law Knowledge.More items...•May 27, 2021

Can a trademark attorney steal your idea?

However, patent lawyers are bound by ethics and professional responsibility requirements. Stealing an idea would be a serious breach of duty for a lawyer that can expose him or her to punishments from the bar, and the original inventor would likely be able to sue for theft.

How do I market myself as a new lawyer?

5 Great Ways for New Lawyers to Market Themselves in 2020Get Focused. ... Write a Book or Legal Guide. ... Give Presentations to Lawyer Groups. ... Create a Website. ... Take to Social Media. ... Offer Free Seminars to the Public. ... Opportunities Abound.Jan 2, 2020

How many trademark attorneys are there in the US?

Of roughly 1.3 million licensed US attorneys,7 United States Patent and Trademark Office (USPTO) records identify only about 34,000 as being registered patent attorneys—less than 3 percent of all licensed attorneys in the country.

How do you pitch an idea without it being stolen?

5 ways to protect your idea during a business pitchKeep your idea secret before the pitch. ... Be careful selecting companies to pitch to. ... Reveal only what you must and nothing more. ... Create and document an extensive paper trail. ... Think about confidentiality.

Can you sell an idea without a patent?

Yes, you can sell an idea to a company without a patent. However, the company needs to enter into a contract such as a nondisclosure agreement (NDA). Otherwise, they can steal your idea.Aug 13, 2019

How do I brand my law firm?

Your brand should be:Consistent across all touchpoints. Your law firm's website, social media, and other ads should all look like they belong to the same firm.Clear in its messaging. ... Realistic for your target audience. ... Differentiated from your competitors.

What is law firm SEO?

Search engine optimization (SEO) is the practice of driving more visitors to your law firm's website by increasing your website's position in search engine results pages: the links that show up after you enter something on Google, Bing, or another search engine.Feb 7, 2022

How do you promote a law firm to a potential client?

10 steps for marketing your law firmCreate a marketing budget. ... Build a well-designed law firm website. ... Ensure your site is search engine optimized. ... Claim your free online profiles. ... Make sure your law firm has a social media presence. ... Manage your law firm's online reviews effectively. ... Try your hand at content marketing.More items...•Mar 2, 2022

How much does a trademark attorney cost?

A trademark lawyer costs around $1,000 to $2,000 for the general trademark process, but disputes could cost the client an additional $300 $400 an hour. Some of the trademark lawyer costs you may see include: Filing fees for the trademark application. Government costs charged by the USPTO.Jun 24, 2020

Is a trade mark attorney a lawyer?

What does a Chartered Trade Mark Attorney do? A Chartered Trade Mark Attorney is a lawyer who is specifically qualified to advise on trade mark law and acts as an agent for the purposes of applying for and obtaining trade mark registrations.

How much is a name trademark?

$225 to $600The basic cost to trademark a business name ranges from $225 to $600 per trademark class. This is the cost to submit your trademark application to the USPTO. The easiest and least expensive way to register your trademark is online, through the USPTO's Trademark Electronic Application System (TEAS).

What happens if you don't have a website?

Literally, ALL your other marketing efforts will underperform or fail (and you’ll waste a lot of money) if you don’t have a website optimized to convert attention (visitors) into action (calls to your office or online inquiries, and/or people providing you with their contact info).

How to attract more people to your website?

1. Deliver more useful information than your competitors do on a search engine optimized website (SEO). Create a page for each question your prospects and legal clients ask, and provide a meaningful answer. This will attract a lot more people to your site.

Is content marketing good?

This is your long-term strategy to Get More Clients Using Content Marketing. Yes, your website is filled with content. But content can get a lot more interesting—and a lot more practical—for your prospects.

Is Google a directory?

Google itself is a directory of local listings, but it’s one of a hundred. In addition to curating your Google review ratings and keeping your profile up-to-date, there are other directories you should be on, too.

What are legal services?

Many private companies offer legal services, such as assistance with filings or responding to an office action, or other services. Such services may be legitimate if provided under the supervision of a licensed U.S. attorney.

What can an attorney do for a trademark?

Attorneys can provide crucial legal advice. An attorney who is licensed to practice law in the U.S. and experienced in trademark law can advise you about many important legal issues. These include: Determining if your chosen trademark can be legally protected.

How do lawyers get clients?

One of the best solutions for how a lawyer can get clients is to stay connected with people you worked with early in your career. This includes your peers in college, law school, and your employers. Make sure you treat everyone you come into contact with as if he could be a future client.

What are the most important things to do in law school?

When people are in law school and even during their first few years out of law school, they tend to believe that the most important components of a successful law firm career involve (1) billing a lot of hours (meaning working hard) and (2) doing quality work. Very rapidly, however, young lawyers come to understand that just as important as doing ...

Who is your dry cleaner?

Your dry cleaner, the person who mows your lawn, the mechanic who fixes your car —whomever you can imagine is a potential source of business for you. Stay in touch with them and remember to always be nice.

Can former employers give you business?

Your former employers (and all of the people within them) could possibly move to other employers and potentially be in a position to give you business. Your former employers may also have cases and other work they do not want to do but that you can do. Whatever the case, you need to realize that your former employers are people who are in a position to give you a great deal of work. DO NOT burn bridges wherever you go and make sure your former employers are always your advocates. Your former employers will be in a position to give you work and talk about you to others who can also give you work.

What are some mistakes lawyers make?

One of the biggest mistakes attorneys (and even law students!) make, proving they do not know how to get new clients for a law firm, is ignoring that every single person they ever meet is someone who could be a client or will someday be in a position to be their client. Many attorneys believe that they are often being “smart” sizing up people they meet and trying to assess whether they could potentially be their clients. They may assume, for example, that the janitor in their building could never be their client. They may assume that the person who sells them auto insurance could never be their client. They may assume that someone who was once their biggest enemy could never be their client.

Who is the founder of BCG?

Harrison is the founder of BCG Attorney Search and several companies in the legal employment space that collectively gets thousands of attorneys jobs each year. Harrison is widely considered the most successful recruiter in the United States and personally places multiple attorneys most weeks. His articles on legal search and placement are read by attorneys, law students and others millions of times per year.

What do clients want from an attorney?

Clients want attorneys who are likely to do the best work possible and make clear decisions. When you examine most organizations that are very successful and have been around for a long time, it is easy to see that they tend to look for “steady” people who are not particularly mercurial and seem quite competent.

What Do Trademark Attorneys Do?

When a company uses a name, logo, or slogan in commercial activity, they acquire a common law trademark. To receive a higher level of protection, they can register that trademark. A trademark attorney specializes in the proactive protection and legal defense of this intellectual property.

How to Become a Trademark Attorney

To become a trademark attorney, you need a Master of Laws degree. That means you must first complete a Juris Doctor program from a school approved by the American Bar Association, then apply to an LL.M. program that focuses on trademark law.

Get New Jobs Emailed to You Daily

By clicking the button above, I agree to the ZipRecruiter Terms of Use and acknowledge I have read the Privacy Policy, and agree to receive email job alerts.

What is target market?

Target market is a marketing-specific term that refers to the type of clients you want to attract. If you find that specific types of clients and matters are high-effort, low-reward then you might want to steer clear of promoting your services to that audience.

How much of your revenue should be marketing?

A good rule of thumb is to set aside 10 percent of your revenue goal for marketing and try to find room in your overall business budget. This 10 percent should include costs for your website, any hiring you plan on doing, advertising costs, and so on.

Is online marketing a strategy?

Online marketing isn’t just an if-you-build-it-they-will-come scenario. Marketing through a great website and strong content is a winning marketing strategy, but it’s also a long game. Being patient, consistent, and having realistic expectations will help inform your plan.

What is Google Ads for lawyers?

You tell Google the maximum amount you’re willing to spend per day and per click on certain keywords (“divorce lawyer”), and it runs the ads for you.

How do I start my own law firm?

Every lawyer starting their own law firm needs to have a marketing plan—it’s a non-negotiable task that is essential to attracting clients. Keep an eye on how much business you’re generating from your marketing spend, and in which areas of your practice. Understand the return on investment (ROI) of your marketing efforts, and don’t keep chasing a losing bet.

Should I have a referral section for my law firm?

For lawyers starting their own law firm, referrals should have a separate section in your marketing plan. While marketing through your own efforts is important when you’re first getting started, referrals remain a cornerstone of how clients find lawyers. According to successful law firm owner, Stephen C. Paul;

Question 1: How many trademark registrations have you obtained for clients?

With the influx of new trademark registration services available, a lot of general practice attorneys, patent attorneys, and others are now offering to help you register your trademark. While many of these individuals are talented attorneys, they are not necessarily trademark attorneys.

Question 2: How involved will an attorney at your firm be in registering my trademark?

When services say “hire a trademark attorney” you may be surprised by how much time an actual attorney spends on your matter. Some registration services allow non-attorneys to draft language and make decisions that could drastically affect the outcome of your trademark registration.

Question 3: How will I know if my trademark is available for registration?

A comprehensive search is the only way to determine how “risky” registering and using your trademark is. Many trademark registration services claim to offer a “search”, or, even an on-line search tool. Unfortunately, most of these searches are extremely limited and incomplete.

Final Thoughts

In today’s marketplace, there is wide range of trademark service providers. The key is finding a service provider that offers a high-quality service at a competitive price.

What are trademarks?

What Is a Trademark? 1 Patents usually protect inventions, such as machinery, pharmaceuticals, products, and more. 2 Copyrights protect original creative works such as novels, artwork, and songs. 3 Trademarks protect the brands used to identify your business, such as your business name, logo, or tagline. A lawyer can help you identify your business's trademarks.

What is the difference between a patent and a trademark?

Copyrights protect original creative works such as novels, artwork, and songs. Trademarks protect the brands used to identify your business, such as your business name, logo, or tagline. A lawyer can help you identify your business's trademarks.

How long is a trademark good for?

Once your trademark is registered, it's good for 10 years and can be renewed for additional 10-year periods. To keep your trademark in good standing, you must file maintenance documents between the fifth and sixth year after registration, between the ninth and tenth year after registration, and every 10 years after that.

What is the USPTO?

By registering your trademark with the U.S. Patent and Trademark Office (USPTO), you get nationwide rights to your trademark, along with other benefits. A lawyer can more fully explain the pros and cons of your particular business.

What is attorney client privilege?

The attorney client privilege protects communications between an attorney and client. Any other relationship that interferes with the attorney-client relationship risks a potential waiver of the privilege.

What is clearance opinion?

Those firms generally deliver more than just the trademark search results to the branding firm. A clearance opinion at some level accompanies the trademark search results. The branding firm then takes those trademark search results and creates a shorter list of names that is presented the client. Usually, the client is advised by ...