"if you're a personal injury attorney who"

by Margret Harber 10 min read

Is it worth it to hire a personal injury lawyer?

If you're a personal injury attorney who'd like to work with Musculoskeletal Resources to help your clients find a highly qualified board certified physician, please contact us today. If we already work with a physician in your area, we'll set up a personal meeting with a …

Who is the best personal injury lawyer?

For example, if you’re a personal injury attorney who wants to give people the impression that you’re approachable, but your website is written in a formal or passive tone and filled with legalese, that indicates brand inconsistency. Before you build a brand concept, you have to reconcile these inconsistencies.

Do you need to hire a personal injury attorney?

Should you hire a personal injury lawyer?

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Prospective Patients

If you're experiencing musculoskeletal pain, this site is for you. We specifically developed its content to help you understand the source of your discomfort, and explain why physiatrists are uniquely qualified to diagnose and treat your pain and injury.

Personal Injury Attorneys

If you're a personal injury attorney who'd like to work with Musculoskeletal Resources to help your clients find a highly qualified board certified physician, please contact us today. If we already work with a physician in your area, we'll set up a personal meeting with a physician and a tour of the facility.

Physicians

We understand that any time you make a referral you put your reputation on the line. MSR will introduce you to doctors who you can put your trust in. The physicians MSR supports are fully licensed and board-certified, have outstanding academic credentials and at least five years of post-residency practice experience.

Insurance Professionals & Employers

When a workplace injury puts an employee on the sidelines, it's important to have immediate access to qualified physicians who can diagnose various musculoskeletal conditions quickly and accurately. Musculoskeletal Resources (MSR) and the independently owned practices that we support can help. More»

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The Importance of Demographics

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Let’s start by explaining why it’s so important to name and focus on certain target demographics in the first place. Your first instinct may be to target your services to “everyone,” capitalizing on the biggest audience possible, but this is rarely the best approach. Instead, narrowing the scope of your content, services, marketing, and …
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Making The Choice

  • So how can you choose which demographics are the best fit for your brand? Consider: 1. Area of practice. What are your main areas of practice, and who are the types of people most likely to be in need of these services? For example, if you’re a personal injury attorney, who are the types of people most likely to be injured and seek legal action after an injury? 2. A good shortcut is to loo…
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How to Improve Your Understanding

  • Once you’ve identified a strong target demographic to start with, you’ll need to improve your understanding of that demographic. There are a few ways to do this. First, you can improve your understanding with objective research from Census.gov, Pew Research, and other high-quality sources of demographic information. Second, you can conduct surveys to gather more qualitativ…
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Targeting Multiple Demographic Segments

  • You can also target multiple demographic segments at once, and many firms are successful with this approach. If you do this, the best strategy is to segment your strategies. Try to maintain different content feeds and email lists for each demographic, and include different sections of your website for those different verticals. Over time, you may find that much of your client base i…
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